Humana Challenge

Played at PGA West’s Palmer and Nicklaus Private Courses and La Quinta Country Club, the tournament features 156 PGA Tour professionals and 156 amateurs, including celebrities. The Humana Challenge, which continues to honor and celebrate the legacy of Bob Hope by awarding the Bob Hope Memorial Trophy to its winner, was named the 2012 Sports Event of the Year by Street & Smith’s SportsBusiness Journal/SportsBusiness Daily. Over the past 50+ years, the Humana Challenge has generated more than $52 million in donations to charities in the Coachella Valley, primarily the Eisenhower Medical Center.