The 4,000-square foot mecca is bright and modern with lush animal print stools, pink couches and marbled tabletops. Luxurious boudoirs invoke the old Hollywood glamour days of Bette Davis, Jean Harlow and the like.
In addition to being a monster glamour zone with a retail boutique, the space also holds the world’s first Global Makeup Academy. There is an eight-week intensive course for those just starting their careers in the makeup industry and are eager to get a brisk training. For those hoping to be professionals, the diploma course teaches basic techniques for fashion, film, television and special effects.
In terms of makeup, a full line of colors and ranges awaits you at the stores. Products like the Lash Curler ($14), Bronzing Brush ($35) and assorted Sable Brushes ($20 to $50) help to set the canvas you are about to create. Popular favorites including a clear Lip Lacquer plumper ($20) – “the ultimate lip service” – and the Long Black Mascara ($22) are on display waiting to be sampled and purchased.
The makeup artists on staff are more than willing to guide you through all they have to offer, as well as give you valuable pointers. Indeed, all of the simple, yet sophisticatedly wrapped products come with the creator’s pro tips on applying and shining.
“An oil-free for all, that’s sheer to revere,” advises the Minimal Makeup Foundation ($40), while the label for the newly released nail color Chandelier Shine ($12) says, “bling and chandelier shine, so sophisticated and divine.”
Trend reports help to decide what look you think is best. You can take part in Fall 2007’s Precious Metal trend with iridescent Loose Dust No. 3 Turquoise finished off with the Peep Show Mascara Madame Beyond.
You’ll learn and love to celebrate your natural beauty in Perdis’ paradise. His trademark butterfly symbol is an affirmation to the artist’s beliefs “that choice and color give you the freedom to discover yourself through experimentation.”
There are four additional stores opening in California, each promising to be the newest Sunday shopping zone for fashionistas. Each location will feature the same stylish and sleek layout of the flagship, marrying vintage with hip, and showcasing rugs from Australia and New Zealand.
Napoleon Perdis Hollywood Concept Store and Makeup Academy is located at 6621 Hollywood Blvd. in Hollywood. For more information, call (323) 469-1344 or visit www.napoleonperdis.com.