Ryan Friedlinghaus just hit the “Turbo” button … and it took him to the Learning Channel. Starting Oct. 11, the former “Pimp My Ride” star will debut his new reality show, “Street Customs,” which will be part of TLC’s popular Turbo Thursday fall lineup.

TLC will air six episodes of “Street Customs,” which chronicles West Coast Customs’ car-building process. The show will feature a variety of cars and builds – ranging from customized, modern-styled street rods to chopping up $100,000 luxury vehicles.

The new West Coast Customs shop in Corona, Calif., was built with television in mind, which the crew believes will be evident in each episode.

“America is getting ready to see West Coast Customs undressed. They are going to see what made ‘Pimp My Ride.’ Xzibit didn’t [make it]; the producers didn’t [make it]; it was the people in the shop,” says Big Dane, who attributed the success of “Pimp My Ride” to West Coast Customs.

According to West Coast Customs leader Friedlinghaus, “Street Customs” will have a lot of drama, comedy and realness.

“We’re giving back to some people,” says Friedlinghaus. “[It] shows a different light of who we are. We wanted to make [the show] cool.”

Indeed, the show will be different. Not only will “Street Customs” feature rides from Snoop Dogg and Shaquille O’Neal to “CSI” star Gary Dourdan, the show will have an episode on a West Coast Custom franchise in Dubai.

There’s also an episode where Friedlinghaus builds the ultimate workman’s truck – a modified 2007 Chevy Silverado – for Habitat for Humanity. Plus, a modified 2007 Toyota Prius will be featured, which West Coast Customs built at Toyota’s request as a possible store model.

“Street Customs” premieres Oct. 11 at 10 a.m. on TLC.