"Indications are it's linked to the fact that Obama has adapted the tech talk of our users", said Chris Geromini, head of the mobile service which gives people movie showtimes and movie news.
From the start, Senator Obama has branded himself as cutting-edge, with the crowning point a record setting text message blast to millions of Americans naming his running mate back in August. In the spirit of the upcoming election, popular mobile website 43KIX.com sent the text message poll to more than 35,000 moviegoers from large cities to small towns with all ages weighing in.
About 43KIX:
Forty Three Kix (43KIX) is the premiere mobile entertainment portal created specifically for your phone. Every page is formatted to be viewed by all mobile browsers and includes interactive text messaging features. 43KIX connects movie fans with instant theatre showtimes, locations, and Hollywood glam and gossip. View real-time premiere photos, Hollywood events and movie trailers all from your phone. There's no charge for 43KIX, but standard text message rates may apply for the SMS service, consult your wireless plan.